I'm Lori Richey, a 3x ISSA certified personal trainer in Tell City, Indiana. I coach strength, running, and nutrition, and I'm a message away when you need me, wherever you live.

Start your free 7-day trial Meet Lori
  • ISSA Certified
    Personal Trainer
  • ISSA Certified
    Nutrition Expert
  • ISSA Certified
    Youth Fitness
Lori standing in her gym beside a loaded barbell

3

ISSA certifications

5

Programs in one membership

7 days

Free to try everything

1:1

Messaging with your coach

Lori Richey sitting on a bench in her gym, wearing a 180 Training hoodie

About Lori

Hey there, I'm Lori.

You don't need to be perfect. You need to be consistent.

I'm a personal trainer who is passionate about helping people build confidence through consistent, doable training.

I believe strength training should feel empowering, not overwhelming. I've worked with clients at every stage of their fitness journey, and one thing is always true: life gets busy, motivation comes and goes, and perfection isn't realistic. That's why I coach in a way that meets you where you are, not where you think you "should" be.

180 Training was created for anyone who wants to feel strong, confident, and capable, without extremes or pressure. The workouts are designed to fit into real life, with guidance, structure, and flexibility so you can stay consistent even on hard days.

I'm here to coach you, support you, and remind you that showing up, even imperfectly, still counts. You don't have to do this alone, and you don't have to have it all figured out. We build strength one workout and one choice at a time, together.

Lori Richey

What you can expect from me

  • Honest, supportive coaching that meets you where you are
  • Simple, effective workouts designed for real life
  • Accountability without shame or pressure
  • A community that feels encouraging, not intimidating
  • A coach who truly wants you to succeed

What this is not

Not an extreme program, quick fix, or all-or-nothing approach.
Sustainable progress matters more than perfection here.
Not a place for comparison, pressure, or unrealistic expectations.
Every woman's journey looks different, and that's respected.
Not about punishing workouts or earning food.
Training is about building strength, confidence, and trust in your body.
Not a one-size-fits-all program that ignores real life.
Rest, modifications, and flexibility are encouraged.
Not something you have to do alone.
Support, coaching, and community are part of the process.

The 180 method

Train, fuel, and check in.

Every membership is built on three things working together. That's what keeps a plan going past week two.

Train

Strength programs that build week to week, with running planned alongside so each one helps the other. Every workout goes on your calendar.

Fuel

Nutrition guidance from a certified fitness nutrition expert. Simple meals with real macros, so you're not guessing.

Check in

Message me directly about form, food, or a tough week. You get an answer from me, and we adjust the plan together.

Programs

Pick your strength program.

All five are included in your membership. Switch whenever you're ready for something new.

  • Lori tying her shoe on a plyo box before a workout

    6 weeks

    180 Strong

    Your strength foundation. Learn the big lifts and build on them each week.

  • Lori pressing two dumbbells overhead

    8 weeks

    180 Build

    For when you're ready to add muscle, strength, and confidence.

  • Lori holding a forearm plank on a mat

    Add-on sessions

    180 Core

    Short core work that fits around any program, any week.

  • A resistance band looped above Lori's knees

    Bands only

    Booty Band Burnout

    Glute workouts you can do at home, at the gym, or on the road.

  • Lori setting up for a barbell deadlift

    9-week strength program

    180 Split

    For when you're ready to take your strength to the next level.

Three meal-prep containers with grains, chickpeas, and vegetables

Meal plan

High Protein Meal Plan

Simple meals with real macros, so you don't have to guess.

Lori squatting a barbell in a power rack

12-week ebook

Strength & Strides

A stronger body and a longer stride, built over 12 weeks.

Free in the app

180'd It Recipes

The comfort food your family already loves, 180'd. More protein, less junk, same craveable flavor.

Get the free recipes
  • Pasta e Fagioli
  • Creamy Cajun Shrimp & Rice
  • Cheeseburger Casserole
  • Creamy Chicken Enchilada Rice Bake
  • High Protein Alfredo
  • Crockpot Italian Chicken Pasta
  • Crockpot Fiesta Chicken
  • Chicken Noodle Soup

Who it's for

If any of these sound like you, you're in the right place.

Lori smiling and leaning on a barbell in the rack

  • You've never followed a lifting program.

    180 Strong starts with the basics and builds a week at a time. You'll know what to do every day you walk in.

  • You run, and you want to run stronger.

    Your strength work and your runs are planned together, so each one helps the other.

  • You're a young athlete, or the parent of one.

    I'm a certified youth fitness trainer and program for every age.

  • You've started before and stopped.

    That's what the coaching is for. When a week falls apart, message me and we'll adjust the plan.

Client stories

Real people, real 180s.

“I can do that easily now.”

I started training with Lori because I had to call a neighbor to put a 40 lb. bag of salt in my water softener. I can do that easily now. I am a widow and Lori has helped me to get strong enough to take care of myself. She is a great coach and keeps a close eye on me to make sure that I am doing exercises correctly. She also pushes me to challenge myself. I feel so lucky to have her in my life.

Mary P. 77 years young

“Best decision I made for myself.”

I started with Lori almost 8 years ago. Best decision I made for myself. After hearing a lot of wonderful things I decided it was time to do something for myself and get my body into shape. I had never worked out before. Lori was amazing. She helped me reach goals not only with weight loss but strength that I never thought I could do. I crushed so many goals and she was just as excited as I was. She truly is my own personal cheerleader and supports me 100%! 180 Training changed my life and continues to do so!

Tasha P. Training with Lori for almost 8 years

“Lori has truly changed our lives!”

Lori has truly changed our lives! In just a few short months, we've seen improvements in our lab work, strength, energy, and overall health, not to mention a few clothing sizes down! Her workout app makes exercise manageable and even enjoyable, and her easy, affordable, healthy, DELICIOUS recipes have become family favorites. We're not just getting healthier; we're building a lifestyle we genuinely love, and we're so grateful to have Lori guiding us along the way!

Ben & Meagan K. Members of the 180 Training app

Your story could be next.

Start your free 7-day trial

Getting started

How your free week works

  1. Create your account

    Sign up with Google, Apple, or email in about a minute. You get the full membership free for 7 days.

  2. Get your first week

    I put your first workouts on your calendar and send you a welcome message.

  3. Train and check in

    Mark workouts done, ask me anything, and keep building.

FAQ

Questions about training with Lori

Something else on your mind? Send me a message or call 812-489-0694.

What's included in the free trial?

The full membership for 7 days: every program, your training calendar, and direct messages with me.

Do I need to live near Tell City?

No. I train people in person in Tell City and around Perry County, and I coach clients anywhere online through the 180 Training app.

Is there an app I need to download?

No download needed. Sign in right here on the website from your phone or computer, and your programs, calendar, and messages with me are all there.

I'm a complete beginner. Is this for me?

Yes. I work with first-time lifters all the time. 180 Strong starts with the fundamentals, and you can ask me about anything that feels unclear.

Can I change programs?

Yes. Every program is part of your membership, so you can switch whenever you're ready.

Contact

Let's talk about your training goals.

Not sure which program fits, or want to train in person? Send me a message and I'll get back to you.

Lori Richey

Prefer to call? Talk to Lori.

812-489-0694

Your 180 starts with one week.

Try the full membership free for 7 days.

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